Sharp Content. Impactful Copy.
Feeling overwhelmed trying to do everything in your business?
I help you move forward with a calm structure.
Clear direction.
And support that quiets the noise.
I’m Elli
Jacobs.
A freelance journalist, copywriter, content creator and community-builder for values-led brands.
I write clean, clear copy.
And content that’s engaging.
Ultimately, I turn your audience into a community that feels like it belongs.
Along the way we can also talk about your digital marketing needs - so there’s less for you to manage, fewer calls to schedule, and more space for you to focus.
Let’s make things happen, with:
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Content Creation
I help you develop SEO content that embodies your company’s values and communicates your message and mission in a way that is purposeful, impactful and productive.
I take a collaborative approach to blog writing where I include quotes and images from relevant sources. This creates sharable social content and is great for PR and business growth.
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Inclusive Messaging
Positively frame the issues your audience supports and express your brands commitment to diversity, equality, human and animal rights and inclusion.
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Storytelling for change
Powerful storytelling that connects people to your company’s cause and creates the engagement required for effective action.
“Working with Elli was a smooth and respectful experience from start to finish. The interview felt comfortable and thoughtful, and I appreciated her care in representing my story accurately. From first contact to final publication, she approached my cultural identity with sensitivity and integrity.”
— Brandi Salmon, Indigenous Artist“86% of consumers believe that companies should take a stand for social issues and 64% of those who said it’s ‘extremely important’ for a company to take a stand on a social issue said they were ‘very likely’ to purchase a product based on that commitment.”
“Elli, thank you for articulating my experiences in such an authentic way and bringing my story to life in Mindfood Magazine. Much appreciated and I hope this will bring awareness to such a fast growing epidemic within our society..”
Wendy Dean, (Breast cancer and homelessness: a double burden in the fight for survival.)
Latest Content
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My life as Pablo Picasso's muse
I was born in Paris in 1934, the middle child between two brothers and of artist parents. My English-born mother was an Impressionist painter and my French father an influential art dealer and painter.
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How I cope with the daily abuse I receive as a transgender person
Transgender people often face violence and harassment behaviour because of their gender-identity and expression (gender-based harassment). Melbourne-based Melissa Griffiths, 49, knows this all too well and wants to change the narrative.
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I'm a busy mum of three boys and waking up at 5am has saved my sanity
Waking up at 5am, just as the impact of COVID-19 was starting to be felt, gave NSW-based, Erin Huckle, a new sense of control over her life.