Sharp Content. Impactful Copy.
Feeling overwhelmed trying to do everything in your business?
I help you move forward with a calm structure.
Clear direction.
And support that quiets the noise.
Hi, I’m Elli Jacobs
An independent journalist, copywriter, content writer and community-builder for values-led brands.
I write clean, clear copy.
And content that’s engaging, thoughtful, and people-centred.
I care deeply about storytelling that supports equality, connection, and representation - especially for women and underrepresented voices.
Ultimately, I turn your audience into a community that feels like it belongs.
Along the way we can also talk about your digital marketing needs - so there’s less for you to manage, fewer calls to schedule, and more space for you to focus.
“It was an absolute game changer for the two venues, who let me know they've had a big spike in customers following the article.”
— Tess Fisher, Account Director, Tide. PRLet’s make things happen, with:
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Content Creation
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Copywriting
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Marketing Support
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Patient Education Materials
“Working with Elli was a smooth and respectful experience from start to finish. The interview felt comfortable and thoughtful, and I appreciated her care in representing my story accurately. From first contact to final publication, she approached my cultural identity with sensitivity and integrity.”
— Brandi Salmon, Indigenous Artist“Elli, thank you for articulating my experiences in such an authentic way and bringing my story to life in Mindfood Magazine. Much appreciated and I hope this will bring awareness to such a fast growing epidemic within our society.
— Wendy Dean, (Feature story: Breast cancer and homelessness: a double burden in the fight for survival.)Selected Content
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Creating community while in search of a cure
Mandy Whitechurch’s two sons were diagnosed with a rare fatal disease as teenagers but she is doing all she can to help them and others like them live their best lives.
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How I cope with the daily abuse I receive as a transgender person
Transgender people often face violence and harassment behaviour because of their gender-identity and expression (gender-based harassment). Melbourne-based Melissa Griffiths, 49, knows this all too well and wants to change the narrative.
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The hairdresser creating spaces where all people of all backgrounds and hairstyles feel welcome
Despite not being trained as a hairdresser, Joan Dellavalle used her savings to create a hair salon where people of all backgrounds and hairstyles would feel welcome.
